Tweet In spite of the incredible advances made in email marketing, social media and marketing automation, the telephone is still one of the most powerful sales and marketing tools at the disposal of any company. True, we often don’t use it well, leaving messages that ramble and don’t speak to the interests of our customers …
Tweet To get the best results from your combined voicemail and email campaign, there are a few simple ideas you might want to consider: 1- Use the same voice in both messages. If you want to use a series of messages to build a story or create a particular impression with your audience, make it …
One of the very best ways to boost the response rate to either an email or a voicemail program is to use them together
What should be the first words out of your mouth when leaving a voicemail message? Much of my recent research is pointing in a direction I’m just not buying, but is that just another example of a stubborn old dinosaur resisting change? What I’m seeing more and more of, in reports and on discussion groups …
Last week I talked with a client who thought we used computer dialers to deliver messages. It seems like an impossible thing to believe, given the number of years that we have built our differentiation from a ground zero of NOT using computer dialers, but actually confusion can happen quite easily. There are many clients …
Are you SURE Your Clients are Sold on Your Service? Read More »
Tweet It’s nice to believe that a lesson learned will stick in your head, but that isn’t necessarily the case. It’s easy to make the same mistake over and over simply because it will come at you wearing a different disguise every time. But fancy excuses aside, beyond a doubt, the Number One reason that we …
I just read an interesting post about the 12 most powerful words by Deiric McCann to influence people and if they’re powerful on paper, they should be dynamite when you combine them with the persuasive impact of the human voice. Next time you’re leaving a message – discover what new results you’ll love when you …
Should These Words Feature in Your Voicemail Messages? Read More »
Check out this great post written by Kendra Lee. It’s from Eyes on Sales
Customers frequently ask us about best practices for voicemail messages and some best practices are consistent whether voicemail is being used for sales or marketing purposes. Creating a message that sounds like it is only for one person is a consistently critical best practice, as is keeping messages close to 30 seconds long and keeping …
Tweet Recently I talked with a long standing client about a service that they had never used called Live Message. It was a great way to remind myself that as clients needs and our services continue to evolve, it’s necessary to review both our understanding of what we can do for them and their understanding …
