Tweet In spite of the incredible advances made in email marketing, social media and marketing automation, the telephone is still one of the most powerful sales and marketing tools at the disposal of any company. True, we often don’t use it well, leaving messages that ramble and don’t speak to the interests of our customers …
Tweet To get the best results from your combined voicemail and email campaign, there are a few simple ideas you might want to consider: 1- Use the same voice in both messages. If you want to use a series of messages to build a story or create a particular impression with your audience, make it …
What should be the first words out of your mouth when leaving a voicemail message? Much of my recent research is pointing in a direction I’m just not buying, but is that just another example of a stubborn old dinosaur resisting change? What I’m seeing more and more of, in reports and on discussion groups …
I just read an interesting post about the 12 most powerful words by Deiric McCann to influence people and if they’re powerful on paper, they should be dynamite when you combine them with the persuasive impact of the human voice. Next time you’re leaving a message – discover what new results you’ll love when you …
Should These Words Feature in Your Voicemail Messages? Read More »
Check out this great post written by Kendra Lee. It’s from Eyes on Sales
We use them in our voicemail messages, early in new conversations and in our emails. We do white papers on them – all the time. But is it possible that our testimonial approach is turning prospects off? Apparently, yes. It is possible. And I was surprised, because I’ve been thinking about and “hearing” testimonials from …
If you have a sales background, I hope that every time you read yet another report about how business buyers have already made up their mind about what to buy before they’re willing to engage with a sales rep, it makes you cringe. It does that to me. On the most obvious level, it’s true. …
What is the best way to determine the current value of a lead? Well, you can review the information that they have elected to download over a period of time and determine whether or not they are moving in a pattern that has been predetermined to indicate growing interest. You could check into how many …
Tweet Recently I talked with a long standing client about a service that they had never used called Live Message. It was a great way to remind myself that as clients needs and our services continue to evolve, it’s necessary to review both our understanding of what we can do for them and their understanding …
My favorite responses come over the phone. They come from people who we’ve reached out to, sometimes recently and sometimes quite a while ago. They start the conversation with some statement like, “I want to know more about what your company does because I have a need and I want to see if you can …
