According to a recently released Infographic from MarketingProfs, Inside Sales, immediately followed by; Executive Events, Telemarketing and Tradeshows are the four most effective ways to generate B2B Sales Leads. In spite of the buzz around inbound and social, the old tricks are not old hat. According to MarketingProfs ..“figuring out the most effective methods for …
2014 B2B Lead Generation Trends from MarketingProfs Read More »
I think you need to be living under a rock not to be familiar with Marketo and so I expect a great number of people will be delighted to hear that they have just released their Definitive Guide to Lead Generation. I haven’t read the entire report yet. At a hefty 160 pages that might …
According to Morgan Stanley, 30-40% of the revenue and over 50% of technology company profits come from recurring revenue- and that number is even higher for SaaS/XaaS organizations. From 2012-2014 “cloud billing” will grow by about 35% Given it’s importance, one would expect that companies depending on recurring revenue would have that re-sell process firmly …
