I was recently in a Linked In discussion talking about lead generation, cold calling and the best way to make an initial contact with new customers and I contributed using voicemail as a good door opener with a email follow up to provide additional information. I don’t have any objection to sending a warm up …
It was very recently brought to my attention that when we migrated the Boxpilot blog, one of the earliest posts was lost. Since it was one of my favorites, I’ve taken the liberty of reposting it here. It’s been a year and a half since I wrote this post and while the market has continued …
Connect Your Reps with Prospects Sooner, Not Later Read More »
Having followed many discussions lately on cold calling, it was something of a surprise to follow a discussion that accepted that cold calls are still a reality of sales and marketing for many companies. Rather than talk about how cold calling should be replaced with inbound lead generation (usually leveraged off social and email marketing …
Introduction: Forums and group discussions are one of the oldest forms of Social Media. They provide an unbiased insight into the thinking of your peers on a variety of topics, but are also time consuming, intrusive and distracting to follow. However, for all the drawbacks, they are an outstanding source of information and insight, dealing …
